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One of the high priorities for S-CAR is to attract more students. We know visibility is essential to attract students. Let me share my story of how I got to know about S-CAR.
When I moved to the Washington DC area, I became a member of AAUW (American Association for University Women). A few weeks later I was contacted by one of the members of AAUW who asked me if we can meet because she was interested to hear about Iranian women. We met and after two hours of conversation she said to me “I think you fit very well to the S-CAR.” I looked at her wondering and said. “I don’t understand. What is S-CAR?” Then she gave me the web address for the school. The lady was a retired professor from S-CAR, Anita Taylor. I was happy to find the Center for Study of Gender and Conflict. Eventually, I became affiliated to S-CAR, and only a few months earlier I did not know what S-CAR was.
Working with visibility is necessary, if the goal is to attract more students to S-CAR. A high quality of education, passionate scholars and having a good purpose is not enough for visibility. It demands thought and full marketing’s strategies.
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